Leveraged Marketing Corporation of America is a full-service brand licensing consultant. We work with both brand owners (licensors) and licensees to create successful alliances. Our partnership approach and collaborative process means we work side-by-side with our clients from the early concept stage through development, contract negotiation and throughout the term of the licensees.
Strategic Brand Extension Licensing
With so many extension opportunities available, it's crucial to pursue only the right ones. We work closely with brand owners to understand their goals. We consider your brand's image, your company's unique challenges, and even the corporate cultures of your organization and your potential partner. Based on these factors and with the benefit of our 25+ years of unparalleled experience, we find exactly the right match — one that that support your core business and your bottom line.
Brand Acquisition Licensing
Many manufacturers count on LMCA to identify brands under which they could build sustainable brand franchises without the up front expense of launching a new brand. LMCA has crafted many successful "licensing in" deals that capitalize on the unique strengths of both entities.
As the industry leader, LMCA is often asked to assist companies with specific projects. For example, we can assess brand potential, audit existing licensing programs, review and restructure licensing deals and identify potential problems. We can also provide litigation support in the areas of trial strategy, discovery, valuation and damage assessment as well as provide expert testimony.